The perfect domain for digital natives!
ARCosmetic.cyou is for sale!
– AR Cosmetic –
– Selling on DAN.com –
ARCosmetic.cyou is registered at Porkbun and is currently for sale on the Porkbun Marketplace.
Renewal price $3.99yr
AR and VR innovations in beauty
Since Snapchat introduced its “Lens” feature in September 2015, using real-time face detection technology to add filters onto snaps, we’ve been experimenting with turning ourselves into dogs, fairy princesses even Santa. But some of the social network’s most popular filters are those that beautify – subtly perfecting skin and retouching imperfections like a professional airbrusher.
In June 2016, L’Oreal Paris became the first beauty brand to sponsor a lens on Snapchat to promote its Silkissime Eyeliner and launched a second in October 2016, highlighting the serious opportunity which filters can provide for advertising.
Now, a whole host of augmented and virtual reality apps allow us to try on make-up from the comfort of our own homes, offices, during our commutes… So we can realistically see if a certain product or shade will suit us. Including whether that baby blue eyeshadow should really make a comeback. We expect such offerings to boost online cosmetics sales as VR provides a possible solution to the risk of purchasing an unsuitable product, like the wrong shade of foundation.
Now in the second phase of its digital transformation – the reinvention of the beauty experience – L’Oréal has acquired ModiFace, a pioneering company in the area of augmented reality.
For a few years now, we’ve been hearing a lot about the promise of augmented reality — technology that can add to the real world through the window of your phone’s display (or, soon to be more often, a headset!). The most famous example so far is Pokémon Go, which added Pokémon to reality on your smartphone, and massive crowds in public spaces to everyone’s actual reality.
But, before Pokémon Go, one industry, in particular, had already caught on to the potential of AR — the beauty industry.
Augmented reality beauty apps have been helping to make shopping for products much easier by allowing you to try on a range of cosmetics virtually, often without the need to so much as step into a store.
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